When hri was founded in 2018, Sebastian Klammer Grafikdesign was asked to design a new logo, along with a complete set of business and marketing material. In line with the company itself, the new logo was to emit trust, sincerity and confidence, while also portraying hri as being open, friendly and accessible. Working with people was to be put in the center – although not as obviously visible. Today, hri’s set of materials consists of letter heads, envelopes, business cards, door and orientation signs, USB stick, pens and other printed materials. The new hri website goes live in February 2019.
Location: Berlin, Germany
Project scope: Branding, Logogestaltung, Printmedien, Webdesign
Project time: since 2018